You can earn points for your team by completing the task below.

Your response must be submitted by 9:30 a.m. to qualify.

Key Term	Definition
problem statement	a short, clear description of an issue that is written in first person (from the point of view of the person with the problem)
existing alternatives	closest competitors’ solutions that are the most similar to your product or service
early adopters	the first people to use, or adopt, your product or service and give you feedback
customer segment	a group of customers that shares a series of common characteristics
solution	an idea for a product or service that solves a customer’s problem as described in a problem statement

Activity: Solving a Customer’s Problem

You will be given a scenario to read and then asked a few questions. This is a timed assignment. You must complete the tasks and submit before 9:30 a.m.